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Do You Have a Strong Brand?

Questions for business owners about branding:

  • What story does your company name, logo, and tag line tell about your business?
  • How does the public know that your company is different from all the competitors?
  • In the first instant a potential customer sees your website/logo/business card/etc. what do they learn about your company?
  • How does your marketing and messaging convince someone to buy from you?
  • What is the one consistent message your business is telling people?
  • What are some of things your employees do (or wear) to express the messages of your business?

I’ll share more information about branding in my next blog post! Stay tuned  đŸ™‚

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